Why getting past gatekeepers is just like Fishing
I’m a fisherman and it is said that the key to success in fishing are location, and presentation.
In the fishing world this means, in which location am I going to find the best and biggest fish, and presentation, which means how an angler has to present the “lure” in such a way as to make the fish bite. Does one let the bait sit on the bottom, or work it quick on top of the water?
Well……
In our research/sourcing world – location and presentation is also the key to success!!!
Location. Which area/office is one going to gather the most information and which location does the person sit with all the information one needs.
Presentation. Now one has found the location, presentation is crucial to success. Do I kill the gatekeeper with kindness, or just blatantly come out and ask the question(s).
What do you do for the best success?


